Text Messaging
Much like Live Chat text messaging can help increase client satisfaction
- Clients can multitask while texting
- The discussion is documented by default - so no need to take additional notes
- Clients can use a built-in messaging app on their mobile device, any time, anywhere (as long there is a Cellular or Internet connection)
The difference with Live Chat is that
- Content of the chat is automatically saved in the client's messaging app
- Phone numbers can help identify the person and verify their identity
- Some clients may not be able to text from their desktop computers
- Clients do not have to access your website to send text messages
For some of the topics (e.g., to ask a quick question or to set up an appointment, schedule time) some of the clients, especially millennials, would rather send a message than call your office
Waiting a few minutes for a response when texting or instant messaging is less frustrating than having to stay on hold on a phone, deal with voicemails or play phone tag
Critical Success Factors
Critical Success Factors
- Native apps for mobile devices (iOS/Android)
- Desktop apps with an auto-start capability (Windows/Mac)
- Ability to search previous messages
- Buttons on your Google My Business listing and your website